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It’s nearing the end of January and, inevitably, we have formulated some new years’ resolutions – things we want to do better this year.

Regrettably though, keeping those resolutions can be a challenge.

This article will show you how you can begin to develop your own personal trademark and determine the right behaviours to help get you there.

At Leading Teams, we believe in a simple question, that when answered honestly often results in complex answers. That question is:

‘What is the truth about you now?’

We have a six step process that can assist you in answering this question:

Step One: Reflect on the Year

Sit down somewhere where you won’t be interrupted. Take some time to reflect. Think about the past year, let whatever comes to mind surface and consider your own actions, thoughts and feelings throughout these key moments and events of the year.

On a personal level my 2012 has been full. It has given me everything from the gift of life with the birth of my son, the challenge of illness with my brother and father, the highs and lows of my work and the on-going love and support of my family and friends.

Take some notes if you wish or keep these thoughts top of mind as we move through the next steps.

Step Two: Wheel of Life

Break up your life into all of the components that currently make it up. This could include any of the following or involve many others:

Leading Teams diagram

Step Three – Identify your current Truth

Write down what you believe the truth that defines you now is in that component of your life. A practical example may be… “In work I am indecisive and slow to action feedback”. Take time to do this, review and continue to come back to it over a period of time remembering that the essential ingredient to this is honesty.

Step Four – Separate the good from the bad

Once completed, assess the thoughts gathered and categorise them as either productive or non-productive. You can then start to see themes become apparent in your life based on the decisions you are making on a daily basis.

You should end up with a clear sense of where your strengths and weaknesses lie.

Step Five – Take Ownership

Using your list, consider the following questions to address the non productive and maximise the productive

  • You have a choice, what are you going to do about it?
  • Are you happy with what you read?
  • What do you have control over?
  • What actions can you use to address the non-productive elements of your current truth?
  • Who can help you through any particular issue or challenge?

Step Six – Develop your Ideal Personal Trademark for The Coming Year

Based on your findings go back to your Wheel of Life and identify three words that reflect you and how you want to be seen that fit in a consistent way across your entire wheel of life. This may seem difficult but the key in developing a strong personal trademark is about having consistency across all aspects of your life.

Using your three words identify the actions and behaviours required to bring these to life.


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Jim is a former Facilitator. He joined Leading Teams in 2001 and left in 2016.